Actual 'Failure' is 'NO'

Never in this world, I encountered the concept and the formula 'failure'. and whether the school when we used to and not pass it was not a failure?, or when we sell, no buy! nor is it a failure? All of it was not a failure.

If we really want to know and understand, the real 'failures' that' does not exist. "That there are results that do not fit with what we want! or it is just the information we need so that we can utilize to achieve success!

From the example above, we are not failing because it does not pass the school, it is simply because we may be less or lazy to learn?. We are not failed to sell, because it is only because we might be wrong location?

Then why do we not want to be successful?, when 'failure' is 'no'.